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Why Your eCommerce Business Should Not Ignore Mobile Marketing in 2018

January 11, 2018

Via: WebPro

Mobile devices were named the leading digital platform in 2014, overtaking laptops and desktops. Since then, use of these gadgets just kept increasing. And even though one study showed the amount of time spent on mobile devices has gone down somewhat, non-voice mobile use in 2017 was still ahead of laptop and desktop use.

Reasons eCommerce Companies Should Focus on Mobile

Even though people are on mobile devices more often, companies didn’t put too much stock into using them to make sales. After all, most data showed that while people used their smartphones to check out products, most purchases were done on desktops, laptops, or tablets.

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