Melissa, a provider of global data quality and identity verification solutions, has launched Contact Zone as a comprehensive customer data management platform.
Optimized for organizations that want to make trusted data available across the enterprise through the combination of Pentaho Data Integration (PDI) and Melissa global data verification and enrichment tools, Contact Zone offers extraction, transformation, and loading (ETL) capabilities with data cleansing and enrichment functionality to help data stewards achieve a single customer view, break down information silos, improve data quality, and develop CRM and marketing strategies that boost revenue.
