Despite how new it appears, it already feels like the metaverse is everywhere.
Facebook’s, I mean, Meta’s recent rebrand and investments, triggered a new wave of interest in the metaverse. It’s all over headlines, corporate news, memes, gaming platforms, and social media. The word’s increased ubiquity is creating an impending sense of doom, as if, at any moment, our physical lives will be engulfed in corporate pixels and paywalled interactions. But Fortnite and Roblox have also been hyping up the metaverse for some time now and the term itself is actually decades old.