Apple Intelligence: Siri gets an LLM brain transplant, ChatGPT integration, and Genmojis

June 11, 2024


We knew that artificial intelligence would be part of Apple’s WWDC 2024 keynote. The company came out swinging with its own take on AI powered by large language models (LLMs) — though AI, in this instance, stands for “Apple Intelligence,” its all-encompassing set of features that will work across its iOS, iPadOS, and macOS platforms starting this summer (in beta).

Apple says it wants to make its devices more helpful to users by using AI to assist with tasks ranging from big to small. It will do so by performing the majority of processing on-device, preserving your privacy. However, if a task can’t be completed on-device, Apple will take advantage of its Private Cloud Compute platform — which, of course, runs on Apple Silicon.

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