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The HTC Wildfire E could mark the brand’s return to the budget segment

July 15, 2019

As HTC’s smartphone business has shrunk in size, the company has retreated from unprofitable segments and switched its focus over to the flagship and upper-midrange markets. But according to sources, the brand could soon make a surprise return to the budget segment.

The company is reportedly preparing a rather compact smartphone under the Wildfire E branding that’ll arrive equipped with a 5.45-inch LCD display which will boast an 18:9 aspect ratio and an HD+ (1440 x 720p) resolution.

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