Data remains a foundational element of computing. Recently, Hadoop and big data have been a central part of data progression, allowing you to capture data at scale. But companies now look to the expanding use of cloud computing and machine learning to create more intelligent applications.
This new generation of applications use all the data they can, including incoming real-time data, to respond in the moment to changing circumstances and formulate advantageous outcomes. This includes delivering on the digital transformation promise sought by companies to deliver rich customer experiences.