Streaming Analytics provides real-time optimization of the customer experience, improves quality of service, network performance, and creates new revenue streams for the enterprise. Netflix uses streaming analytics to provide greater efficiency, forecast changes more effectively, and save money by allowing the company to implement new processes in real time.
Netflix has over 75 million customers streaming data worldwide. It can track how many users watched all seasons of a given program. Data gathered can identify user trends to track the day of the week when users watched a movie, the time of day, the zip code, and other metrics.
