According to a survey conducted by Accenture, the majority of smartphone users are not pleased with their wireless carrier, and are ready to switch. A few years ago, consumers didn’t know what they should expect from a wireless provider. But with the number of global consumers sporting a smart device rising from 26% in 2012 to 80% currently, most consumers now know exactly what they should be getting from a wireless carrier.
As a result, the survey shows that 60% of those surveyed are not happy “with their connectivity,” and are ready to switch.