AdDuplex has been the leading cross-promotion network for Windows Phone for some time. With this position, the company is often passing along information about the platform that would otherwise be kept quiet. For example, thanks to AdDuplex we now know that Windows 10 Mobile powers 14% of active Windows Phone handsets. Last month that share was 11.9%. While there has been some positive movement, it is not enough to make Microsoft stand up and cheer.
The data shows that Windows Phone 8.1 still owns a commanding 77.3% of active Windows Phone units. Windows Phone 8 accounts for 6.7%, and Windows Phone 7.x is still running 1.7% of active Windows Phone units.
