Data anonymization is a technique used to protect sensitive or private information by removing or masking any personal identification information that can be used to identify an individual. Yash Mehta of Expersight shares data anonymization tools and use cases that enterprises can employ to protect personal and sensitive data better.
As the amount of personal data collected and stored digitally increases, consumers are also at more risk of their data being accessed by unauthorized entities. This requires enterprises to handle and manage such sensitive information more carefully and comply with regulations on personal data that are becoming more stringent.