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Apple hid an AR effect in its iPhone event invite

September 7, 2021

Via: Mashable
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Now that speculation over the date of the highly anticipated “iPhone 13” event has been put to rest, we can turn our attention to the trail of clues Apple has left inside its announcement.

Opening the September 14 event page on an iPhone reveals a graphic that mimics the video being shared by company bigwigs on Twitter: The glowing Apple logo floating over an alpine lake. But it’s when you tap on that logo that the augmented reality magic happens.

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