Google today added a new feature to Gmail that other email providers have had for years: blocking. Gmail now lets you block specific email addresses with the click of a button — the feature is rolling out today to Gmail on the Web, and will arrive in the Android app “over the next week.”
The block sender option does exactly what you’d expect: It puts the email address into a block list that tells Gmail, “Never show messages from this person again.” Future emails from blocked addresses go in the spam folder, and you can always unblock the sender in Gmail’s settings.
Until now, Gmail users had to use the “Report spam” button to achieve this. Yet sometimes you simply want to block someone, even if their email isn’t exactly spam.
