At this point, it is hardly a secret that Apple enjoys an almost cult-like following amongst many of its consumers. For better or worse, the Cupertino company simply knows how to draw users in and keep them in its hold for the long run.
But just how loyal are Apple users to their iPhones? More interestingly, how does said loyalty compare to the one on the Android side of the market? These were just some of the questions addressed by the recent survey carried out by CIRP (Consumer Intelligence Research Partners).
