Ever since the first iPad debuted, Apple has been king of the tablet segment, impossible to remove from the first spot, although the past two years brought serious decreases of sales and market share. Still, they hang on to some records and number one spots. For example, the Apple iPad won the J.D. Power 2016 US tablet satisfaction study.
This means that Apple ranked the highest in customer satisfaction yet again. The same study noted that there’s a rising demand for hybrid tablets, those known as 2 in 1 devices. It’s the fifth year the study is performed and in order to test customer satisfaction, these key areas are analyzed: performance, ease of operation, features, styling and design, plus cost.
