Apple’s Tim Cook confirmed soon after announcing the iPhone 7 and iPhone 7 Plus that his company will not publish sales during the last first weekend of pre-orders, possibly in an attempt to lower expectations.
Now a new study shows that 67% of US respondents are highly unlikely to purchase the iPhone 7 or iPhone 7 Plus. According to ReportLinker, while there’s a decent percentage of iPhone owners who plan to upgrade to the new model, Apple’s iPhone 7 does not seem to attract new customers as well.